Adoption is here.
Impact comes next.
BTS has already embraced AI. The strategic challenge is to convert widespread individual use into deeper, safer and measurable business value.
121 OF 127 EMPLOYEES
Organizational AI readiness
Selected indicators, scored from 0 to 100
AI workforce profile
No AI skeptics in the survey
Future-use momentum
Intent to use AI more, equally or less
What leadership needs to know
Three signals that change the conversation
Momentum erosion
11 of 20 employees in Market Management anticipate reducing AI use. Purpose-built use cases are a priority.
Expert-led Shadow AI
The 15 critical exposure cases are concentrated among confident users, not inexperienced beginners.
Engineering constraint
Expert design and deployment scores 34.4/100 against 87.7/100 on fundamentals.
Three moves. One coordinated direction.
Govern what is already happening
Approved-tool catalogue, security guardrails and quick review for advanced use.
Move beyond superficial tasks
Expand AI into substantive workflows and measure changes to output and quality.
Rebuild the momentum
Target Market Management, close knowledge gaps and activate internal champions.
BTS AI Barometer • Executive Report • October 2026
Where attention is needed.
AI adoption is widespread, but the findings reveal concentrated loss of momentum, uncontrolled use and uneven capability. These are leading indicators, not confirmed incidents.
Who is losing momentum?
Percentage of respondents by major department
Critical Shadow AI exposure
15 individual critical-level classifications
Company-wide exposure distribution
Risk-level classification of 127 surveyed employees
Four issues worth board-level attention
Recommended actions from the report55% momentum loss in Market Management
Run a hands-on workshop to discover actual market-analysis use cases. The study hypothesizes a relevance problem, which should be validated with the team.
Concentrated unsupervised AI use
Start with Product & IT Operations, Sales and Software Development, which account for 12 of the 15 critical exposure cases.
Financial data is a sensitive hotspot
The report flags a high-exposure individual case within Finance. Handle it privately through Security and the appropriate management channels.
Targeted intervention beats generic campaigns
Give technical leaders a secure fast lane, and those struggling or losing confidence role-specific coaching rather than generic messaging.
One company. Different realities.
Explore every department, compare scores and uncover the actions specifically recommended for each team.
Highest depth among major departments · 82.6
55% losing momentum · 11 of 20
5 of 15 critical cases company-wide
| Department | n | AI maturity | Commitment | Depth | Momentum loss | Critical exposure |
|---|
Compare with another department
Two self-reported indexes plus intent and depth
Confidence isn't competence.
A separate 25-question technical assessment measures what employees actually know. It reveals where BTS can use AI comfortably, and where building advanced systems becomes difficult.
Where knowledge actually sits
Correct-score index by domain, 0 to 100
Technical competence distribution
128 assessed respondents
Beginner
10.9%
Basic
22.7%
Advanced
28.9%
Expert
37.5%
The technical assessment distribution is not the same as the later 149-person manually reviewed roster included in the report's annex.
The confidence-knowledge gap
Self-reported maturity versus tested knowledge
Misconceptions vs. unknowns
Different problems require different training
Misunderstand LLM behaviour
Incorrect belief that models search the web or reason like humans.
Reinforcement learning
Incorrect understanding of the concept.
Production RAG
Admitted knowledge gap (“I don't know”).
Human-in-the-loop
Admitted knowledge gap (“I don't know”).
Training tracks already mapped to people
Click to explore each trackFour-level learning pathway
Every level closes with practical verification, not just a knowledge quiz
Basic
LLM limits, hallucinations, safe data use, prompting and the 4 D's.
Intermediate
Projects, query/action connectors, Jira acceptance criteria, prompt injection.
Advanced
Skills, multi-connector flows and, for technical roles, Claude Code and SDD.
Expert
Advanced governance, MCP, agent security, RAG, evaluation and SDD at scale.
Turn the findings into action.
A recommended sequence over 30, 90 and 180 days. These are proposed actions in the October 2026 report, not a live implementation tracker.
Immediate priority actions
Recommended activities for the first month
Make AI adoption safe without slowing it down.
Rapid guardrails and a targeted response to disengagement establish a foundation for the next phase of value creation.
What success should look like.
Targets in the report are future checkpoints, not current achievements.
Deeper AI usage
3-month improvement target
Baseline depth index to proposed target.
Technical knowledge
6-month assessment target
Average technical test score.
Expert engineering
6-month target in technical teams
34.4 is the company-wide baseline for B4; >50 applies to technical teams.
Govern the system. Enable the people.
The proposed AI Committee coordinates secure and measurable use, prioritizes investment and keeps training active. It does not approve every everyday use of an authorized tool.
Four governance axes, eleven functions
Select an axis to explore its responsibilities
KNOW · responsibilities
Click a function to inspect its owner and cadence
Function details
Execution responsibilities proposed in the report
How a new AI use case is reviewed
Simplified governance logic from the report's approval flow
The Committee decides
Governance, risk and priority decisions
- ✓Approved, tolerated or retired AI tools
- ✓Usage policy and data classification
- ✓Prioritized and funded use cases
- ✓Advanced automations, agents and integrations
- ✓Exceptions, training design and schedule
What stays outside
Protecting speed and team autonomy
- ×Approving every authorized AI interaction
- ×Implementing the technical solutions itself
- ×Building every department's use case
- ×Replacing Legal/DPO's formal legal audits
- ×Using test results to evaluate individual performance